To be amongst the world-class leaders in Tourism and Hospitality education.
The Bachelor of Management in Travel and Service Business Entrepreneurship (BM-TSB) aims to produce future entrepreneurs in Travel and Service Businesses who are well equipped with both theories and practices, who can competently apply their knowledge in relation to Travel and Service Businesses, and who acts professionally and ethically, through a process of life- long learning.
To help facilitate students to think both laterally and critically, and also to encourage them to act professionally and ethically
To prepare students to be competent global citizens who can excel in the global arena through the process of life-long learning
To establish excellent links with the tourism and hospitality industry, to enhance both our national and international reputation in education and research, and to contribute to the tourism and hospitality industry and society at large
The BM-TSB program aims to produce graduates who
pose analytical ability and practical knowledge in the travel and the related service businesses;
be able to work up to professional standard, be ethical and have social responsibility;
demonstrate a good level of English proficiency, both in verbal and written communication;
are competent and adaptive and have cultural awareness in the global arena;
understand the ten Global Codes of Ethics of the United National World Tourism Organisation (UNWTO) and be able to apply them into practices;
To have an entrepreneurial and a managerial competency to develop the organizations/enterprises in travel and service businesses with sustainability mindset;
The Bachelor of Management in Travel and Service Business Entrepreneurship (BM-TSB) is offered by the Tourism and Hospitality Management Division (THM) to nurture students to cope with the rapid and disruptive changes of growth of travel industry.
Resilient Global Growth
Worldwide, the travel industry has recorded consistent growth despite economic crisis. This strong trend is expected to continue into the future.
Thailand's Economic Pillar
Thailand’s tourism and travel sector contributes over 20% of GDP, and expects to experience growth when we think long-term.
Emerging Market Opportunities
The fast-growing service and experiential sectors give a good potential to new market segments, such as health and wellness, sport fitness or elderly care.
Career-Ready Opportunities
The fast-expanding sector has strong demands for young talents. Obtaining a degree in the field will prepare you to exploit these opportunities.
Transferable Skills
Many skills from studying travel and service business entrepreneurship can be transferred to other fields, particularly in the industry dealing with experiential products.
Industry Know-How
Apply operational knowledge and practices in the selected travel and service business industries
Management & Entrepreneurship
Illustrate managerial and entrepreneurial knowledge and practices in the selected travel and service businesses.
Ethics & Professionalism
Apply ethical and professional standard in the selected travel and service businesses.
Effective Teamwork
Demonstrate good teamwork and express appropriate roles in the team working environment.
Professional Communication
Apply a high level of communication standard for any project related to the travel and service businesses (way of presentation).
Multilingual & Culturally Aware
Demonstrate cross-cultural ability in terms of language communication and cultural sensitivity
Beyond study and knowledge lie a great community and long-term relationships that last a lifetime. Glad to be here and feel grateful to give back to the MUIC community, where future professionals connect, grow, and inspire each other. This journey is not only about learning but also about sharing experiences and building trust. Together, we create opportunities that go beyond classrooms. With strong bonds and collaboration, we empower one another to reach higher goals and make a lasting impact.
Dr. Nitta Nuntakwang
Beyond study and knowledge lie a great community and long-term relationships that last a lifetime.
MUIC taught us not only inside the book but also outside the book. With Tourism and Hospitality program, I have learnt a lot from our best lecturers and also from staffs at Salaya Pavilion. To work in food industry, I would say it's very hard and get a lot of pressure, but MUIC has prepared me well enough for the outside world. Last but not least, I am so proud to say that I am MUIC alumni.
Pheem Chokrasamesiri
MUIC taught us not only inside the book but also outside the book.
All of my being today I proudly credit to MUIC. I still remember my very first day in campus when I was so nervous and had no ideas what my college life would be like. Today, I'm so thankful for the incredible experiences I gained from teachers, friends, also those lovely MUIC officials. When anyone asked me where I graduated from, I give them a big smile and proudly say, 'MUIC.'
Pornsiree Charatsrivilai
All of my being today I proudly credit to MUIC.
The diversity in MUIC allowed me to understand many accents and feel accustomed to work with anyone. MUIC is the place where ideas grow. All the communication skills as well as background knowledge that MUIC provides will assist all the graduates when they enter the real world.
Natrada Sribuathong
The diversity in MUIC allowed me to understand many accents and feel accustomed to work with anyone.
Studying in the Tourism and Hospitality Management program does not mean you cannot cross over to other segments or industries. I really believe the academic knowledge that MUIC has provided me has definitely enhanced my abilities to become who I am now. I'd like to mention here the incredible friendships and networks that I had built with my MUIC brothers and sisters. My time here has always been a precious moment in my life!
Chaoporn Prapa-arporn
Studying in the Tourism and Hospitality Management program does not mean you cannot cross over to...
Our lecturers at MUIC not only taught us textbook lessons which would be useful for our future career or business—they also taught us to live life to the fullest. If you know or got to work with MUIC students/alumni, you will see how determined and driven they are. They have the ability to make things happen and a strong drive to succeed. That's why they always thrive.
Pattamon Mekavarakul
Our lecturers at MUIC not only taught us textbook lessons which would be useful for our future...
MUIC did not only give me academic skills but soft skills, as well. These are intangible skills which are very important and necessary to successfully lead and work with others. During my studies, I have built such a strong network of friends and alumni through various outside-of-class activities and this personal connection proved to be highly valuable.
Nattawut Wetprasit
MUIC did not only give me academic skills but soft skills, as well.
My experience from MUIC comes as a whole package. The real education I managed to take away from my time in MUIC was beyond the course material of my field of study. The foundation to my success can be more attributed to bigger skill sets such as collaboration, networking, and creative thinking.
Rungravee Kattamarasre
My experience from MUIC comes as a whole package.
